The hands-on task of designing a complete launch strategy and event flyer for Lumea felt highly realistic and engaging. I appreciated the practical tips provided for flyer design, branding, and creative event promotion strategies. It gave me a clear, structured framework to apply creative marketing skills directly to a real-world scenario.

I really enjoyed the end to end creative workflow, from Brand analysis to product design and visual execution. Putting together the design proposal and mood boards allow me to think creatively about how a brand strategy transforms into a tangible, or things take concept at connects with an audience.

I enjoyed how interactive and practical the simulation was. It allowed me to apply creative thinking to real-world branding, social media marketing, and event planning tasks. The activities were engaging, and I liked that I could build a complete campaign from start to finish while improving my design and marketing skills.