I really enjoyed the practical approach of the simulation, especially the opportunity to develop marketing strategies, analyze campaign performance, and work with real-world business scenarios. It helped me understand how different areas of marketing work together and how to apply theoretical knowledge to practical decisions.

I liked that the simulation felt like real marketing work. I picked ambassadors based on their audiences and values, then used actual numbers to decide which channels to prioritize. Seeing how local, community-based ideas connect to measurable results like conversion rate, CAC and ROI was the most valuable part for me. Am so happy and ready for the job market

I liked the simulation because it gave me practical experience in analyzing marketing campaign performance, understanding key marketing metrics such as Conversion Rate, Customer Acquisition Cost (CAC), and Return on Investment (ROI), and making data-driven business decisions. It helped me improve my marketing knowledge and strategic thinking skills.