I liked how the tasks followed a real consulting project from start to finish: market research, use cases, prioritisation, pilot economics in Excel, and agile planning. Working with real pilot data to measure revenue, profit and ticket size made it practical, and the templates showed how BCG presents findings.

I liked the practical, end-to-end approach. The simulation connected market research, customer journey analysis, feature prioritization, economics and agile delivery in a realistic way. The hands-on tasks with PowerPoint, Excel and Trello made it feel much closer to actual project work than a typical online course.

I liked that the simulation felt like a real consulting engagement. It challenged me to think from both a customer and business perspective, use data to support decisions, and present insights in a clear and structured way. The agile and product management elements were particularly interesting and gave me a better understanding of how digital transformation projects are delivered.