lululemon | Omnichannel Marketing

Get Career Ready

Complete work that simulates life on the job. 6-7 hours and self-paced.

Stand out in your application to lululemon. Show us you're a motivated candidate.

Get Career Ready

Complete work that simulates life on the job. 6-7 hours and self-paced.

Stand out in your application to lululemon. Show us you're a motivated candidate.

Why complete this job simulation

A risk-free way to experience work on the job with us at lululemon. Practice your skills with example tasks and build your confidence to ace your applications.

Self-paced6-7 hoursNo gradesNo assessments

At lululemon, we're excited to give you a glimpse into the work our Marketing and Omni and Retail Technology team does on the daily. You'll obtain the skills needed to work on a creative team and begin your career.

lululemon is an innovative performance apparel company for yoga, running, training, and other athletic pursuits. Setting the bar in technical fabrics and functional design, we create transformational products and experiences that support people in moving, growing, connecting, and being well. We owe our success to our innovative product, commitment to our people, and the incredible connections we make in every community we're in. As a company, we focus on creating positive change to build a healthier, thriving future. In particular, that includes creating an equitable, inclusive, and growth-focused environment for our people.

Through this job simulation, you'll learn how to build an integrated marketing plan. You'll be hands-on learning product development, project management, and digital transformation skills.

What's in it for you?

A program you can complete all on your own time, at your own pace, anywhere.
A certificate of completion from lululemon that can be used to show your new marketing skills.
Work experience to put you above your peers in the job search.
Insight into whether lululemon is the right workplace environment for you!

All tasks, materials, and data featured in this program are simulated and entirely fictional. Any resemblance to real-life scenarios is purely coincidental.

Skills you will learn and practice:

Creative Thinking

Project Management

Strategic Analysis

Written Communication

Digital Transformation

Product Development

Market Research

User Research

Strategic Thinking

Design Thinking

How it works

Introduction from lululemon

Tasks in this program

Task One: Developing an integrated marketing plan

1-2 hours

Discover what it's like to be part of the lululemon creative team and experience building your first integrated marketing plan for one of the most recognizable and leading performance apparel brands

What you'll learn

How to think strategically about marketing a new product
How to create a marketing plan that raises awareness of and initiates a dialogue about critical values for lululemon
How to use a good marketing strategy to create a consistent message across the lululemon brand

What you'll do

Create an integrated marketing plan and creative brief for lululemon's newest at-home fitness platform, MIRROR, designed to raise awareness of the product and core values relevant to lululemon's position within communities

Reviews

Over 14250

5 Star Reviews

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"I love how practical, it was.The tasks made me realize how much I did not know about Marketing, and how much more I need to improve my marketing skills."-- Student from University of Bradford

"It is undoubtedly a great initiative the introduction of the pr gym is one of the best recent thing i have seen. would be honoured to be a part of lululemon"-- Student from University of Greenwich

"I loved how realistic it was! I also liked that there were examples included so we weren't left completely on our own. It really helped me learn how to exactly coordinate each task."-- Student from Oregon State University

"I like that the program makes you think like you are working there and are submitting something practical."-- Student from University of Massachusetts at Amherst

"I loved taking part in this opportunity to engage with a plethora of Lululemon channels to help lead myself to offering up some of my own ideas for growth in its company. All contributing to the benefit of receiving a certificate that'll stand by me in future applications!"-- Student from Dixie State University

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Get Career Ready

Get Career Ready

Why complete this job simulation

How it works

Introduction from lululemon

Tasks in this program

Reviews

Introduction from lululemon

Reviews

Why complete this job simulation

How it works

Get Career Ready

Get Career Ready

Omnichannel Marketing Virtual Experience Program