I liked that the simulation was practical and gave me a chance to work with real-life business situations. I enjoyed analyzing data, understanding client concerns, and developing recommendations to help grow the EMRECo account. It helped me improve my analytical, problem-solving, and communication skills.
Tasks
Task One: Client analysis
30-60 minsIntroductory
Analyze data to understand the status of a key account
What you'll learn
- Understanding the role of a Key Account Manager at Red Bull in the context of off-premise sales
- Analyzing data to use data to understand how a key store chain selling Red Bull can increase sales and margins
- Presenting findings in a clear and succinct manner
What you'll do
- Analyze a data set from one of Red Bull's key store chains and present a summary of your findings and recommendations to your manager, including how Red Bull could grow that account
Reviews
4.6
Student
I liked how practical and realistic the simulation was. It gave me an opportunity to apply business concepts to a real-world scenario, analyze data, identify growth opportunities, and think from a KAM’s perspective. I also enjoyed the challenge of turning the analysis into clear, actionable recommendations.
I liked that the simulation was realistic and reflected the responsibilities of a Key Account Manager. It provided practical experience in analyzing sales data, understanding client concerns, and developing business recommendations. The exercise also helped improve my analytical and communication skills.
