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Introduction from British Airways

Reviews

4.6

I liked that the task felt like real work. I got a messy, imbalanced dataset and had to build a model, then explain it to a non-technical manager on a single slide. It showed me that accuracy alone can be misleading, because the model with the highest accuracy found no real bookers. The Getting Started notebook gave me a clear way in, and the brief was easy to follow.

Student

I liked that the simulation provided practical experience in data analysis and machine learning using a real-world business scenario. I learned how to prepare data, build a Random Forest model, evaluate its performance, and identify important factors influencing customer bookings. It helped me understand how data science can support business decisions.

Student

I liked how the simulation provided practical experience in data analysis and machine learning using a real-world business scenario. I learned how to prepare data, build a Random Forest model, evaluate its performance, and identify the key factors influencing customer booking behaviour. It helped me understand how data science can support business decisions and improve customer targeting.

Student

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